We all know the old adage ‘need is the mother of invention’. When it comes to today’s economy and the coming recession, need is going to be the mother of reinvention for some of us.
Reinventing yourself is simply the act of identifying things in your life that no longer serve you and changing them for better options. How you approach reinventing yourself will make all the difference. If you look at reinvention as an opportunity you won’t fear it.
New home builds may slow but past downturns have shown people will be looking to invest in the home they already have. So maybe you’re a custom home builder who misses the simplicity of building a deck and the satisfaction of swinging a hammer then looking back at what you created with pride. If that sounds like you, why not go back to building custom decks, basement buildouts, or even custom garages?
To some, the idea of reinventing yourself may seem frightening but, as someone who reinvented themselves 15 years ago, I can tell you it doesn’t have to be. It can be fun, challenging, rewarding, and fulfilling. In fact, I’m in the midst of reinventing myself again with our newest venture Flusso Software (building productivity and workflow software – shameless plug!).
The coming economic turmoil doesn’t have to be catastrophic and reinventing your self doesn’t have to be frightening. If you need anything to help you reposition yourself and your brand please let me know. I’d love to help.
